It needs to be one of the first “issues” that new or fledgling tech businesses address. Marketing strategies either spell success or result in abject failure.

It’s a strategy that will invariably vary from one business to another depending on the service it provides.

But the experts agree that there are a few simple steps that can lead to an improved profile – and increased turnover – right from the start.

Source: How tech start-ups need clear marketing strategy – Manchester Evening News

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